Episode 3

Answering Your Burning Questions About SEO

In the third episode of SEO Explained, hosts Kyle Roof and Adam Truszkowski delve into the complex realm of SEO and provide valuable insights on the factors influencing the timeline for achieving tangible results.

In This Episode

0:31: How long does it take to see results?

This conversation explains that there is no one-size-fits-all answer to the question of how long it takes to see SEO results as the timeline is contingent on multiple variables.

2:25: Measuring the success of an SEO campaign

Our hosts explore the key metrics and techniques for measuring the success of an SEO campaign, providing valuable insights to help you gauge the effectiveness of your SEO campaign.

3:54: Staying up-to-date on changes in the SEO realm

In this discussion, our hosts dive into the importance of exploring novel strategies and resources necessary for staying up-to-date on the ever-evolving SEO landscape.

4:19: A client’s involvement in the SEO process

Our hosts discuss how client collaboration, feedback, and understanding of SEO goals can lead to more successful campaigns

5:55: Metrics used to track SEO progress

Our hosts delve into the various metrics used to track SEO progress effectively, providing insights into measuring the impact of your SEO efforts and helping you understand which metrics matter most for your specific goals.

6:31: Avoiding penalties and decreased rankings

In this discussion, our hosts explore the dos and don’ts of SEO to prevent your decrease in rank. Get actionable tips to maintain and improve your website’s search engine visibility without risking setbacks.

7:59: Why would SEO work now when it didn’t in the past?

Drawing from their expertise, the hosts shed light on instances where past SEO endeavors might have floundered and can be attributed to a lack of transparency or the use of ill-advised strategies.

11:02: Strategies for competing against larger companies

Our hosts highlight competition in the SEO landscape. They give insight into what it’s like to operate in a highly competitive sector where numerous players are vying for visibility.

12:48: Leveraging SEO alongside social media content

Our hosts explore the synergy between SEO and social media content by emphasizing factors like the importance of keyword optimization, content consistency, and engagement metrics.

14:21: SEO for immediate returns versus long-term strategies

Drawing from their expertise, the hosts shed light on instances where past SEO endeavors might have floundered. Often, failures can be attributed to a lack of transparency or the use of ill-advised strategies that don’t align with Google’s guidelines.

16:00: Evaluating the effectiveness of an SEO agency

Our hosts discuss how, by understanding SEO factors and tailoring strategies website owners can set realistic expectations and work steadfastly toward enhanced search visibility.